60 Seconds Exploring Design & Technology since 1988

Is Google’s false advertising the same as fake news? Fake advertising from Google?

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Do you remember when Google came out with Penguin, how they would penalize any site with ‘false’ links? Did they penalize themselves?

Then all this talk about mobilegeddon, and how Google has become the internet police and the ministry of information — all about ‘honesty’ on the web. This was before the media familiarized the public to “fake news” . . . but folks, it’s been going on a long time. Way before Trump. Way before Obama. Just ask Google.

Google’s “honesty” took a big hit when I wanted to contact a Tupperware sales representative in my own town. What was it they said? “Do no harm”? But, the search results were the last thing I expected — and certainly the last thing I wanted. Thanks, Google!

The results were clearly false advertising, but before I could write this article, I had to make sure I understood what “false advertising” is . . . so I looked it up in the dictionary . . . and guess what :

I seriously GOT what I asked for: the definition to False Advertising, and a vivid example of false advertising from Google. Yes ladies and gentlemen, there are NO “Tupperware consultants” in Harrisonburg, Virginia. Additionally, there are NO residents in Harrisonburg, Virginia who are “rattled” by that ad or the web site advertised. It’s false advertising. Google cannot fool me, I live here. Hmmmmm.

No honesty among thieves these days . . .

Now you have to ask ‘what makes Fred think this is false advertising?’ . . . well, if you’ll read the rest of the story, including more screen captures, I’ll explain it all to you — then you can recognize false advertising too:

60-Seconds.com/Google_false_advertising

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Now here’s the grabber:

This article was first published in 2012. The ads disappeared for a year or so, but now I see they’re back. That’s why I have rekindled this article. What’s interesting, is with all the focus on “fake news” and internet advertising, nobody has mentioned this insidious form of false advertising. Perhaps people have become numb to it? Do people realize there’s a thin line between false and fake? Fake ads you recognize right away. Like the ones that claim to increase the length of your _____ stamina over night. False advertising is not as blatant, and much more insidious.

#showker #falseadvertising #google #60-seconds #fakenews #adblocking

60-Second Windows began as an editorial column exploring ‘new’ technology. It was distributed on 144 floppy disks in 1987.

334 months later, here we still here, and some of the early articles are STILL very appropriate for today’s connected world.

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60 Seconds Exploring Design & Technology since 1988
Fred Showker explores design, graphics, computing, social media, marketing, and the online world with an eye to entertaining, amazing information that will possibly make you think!

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